Conservation Education Sponsorship Programme (Panda Action)  
Panda Action is a 3 year conservation education programme sponsored and organized by Ocean Park Conservation Foundation, Hong Kong (OPCFHK). Launched in 2012, the programme aims to provide opportunities for students to put learning into practice through organizing promotional and educational programme for giant panda conservation, in the hope of raising public awareness among different communities.
This year, students from Organizational Communication (ORGC) of The Hong Kong Baptist University and The Hong Kong Institute of Education (HKIEd) will organize activities in Hong Kong and Shaanxi Province, China. Students from HKIEd focus on educating the importance of conservation to the local community, especially students, in a nature reserve in Shaanxi. On the other hand, ORGC students will organize promotional activities in Hong Kong, introducing the "brown and white" giant pandas that could only be found in Shaanxi Province.
 
Co-Organizing Institutions  
Hong Kong Baptist University – Organizational Communication
 
Organizational Communication (ORGC) is a major under the Communication Studies Department of the School of Communication in Hong Kong Baptist University. It aims at preparing students for professional careers as communication specialists in corporations and non-profit organizations. ORGC subjects focus primarily, but not exclusively, on the internal mode of communication in organizational settings, such as leadership, conflict management, and decision making. ORGC students are expected to develop their leadership skills and abilities throughout their education in HKBU. Besides, students will also be equipped with diversified knowledge related to public relations, advertising, media planning, etc. for an all-rounded development.
 
The Hong Kong Institute of Education
 
The Hong Kong Institute of Education is a publicly-funded tertiary institution dedicated to the advancement of teaching and learning, through a diverse offering of academic and research programmes on teacher education and complementary social sciences and humanities disciplines. The Institute aims to be a leading university on education, creating an impact and defining the education landscape not only for Hong Kong but also the Asia Pacific region. The ten students who design and implement the teaching plan come from a variety of programmes, including Chinese, English, General Studies, Early Childhood Education, Liberal Studies, Visual Arts and Environmental Studies. With a passion and an ideal in educating young people and the giant panda conservation, they apply their professional knowledge and teaching skills.